founder + principal designer

Hi, I'm Aurielle Felix and I'm thrilled to introduce myself as the founder of Ellara. My journey into interior design has been anything but traditional. Growing up, I was surrounded by creativity—a father who built with his hands and a mother deeply involved in real estate and property development. They sparked my passion for designing spaces that are both functional and inspiring.

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Originally, I studied psychology, where I learned how much our surroundings influence our well-being, emotions, and daily lives. It’s this background that shapes my approach to design. I believe a well-crafted space should be more than visually pleasing; it should foster peace, creativity, and a sense of belonging. Interior design, to me, is a living art form that transforms how we connect with ourselves and others.

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I founded Ellara in 2024 to bring this vision to life. Guided by the Japanese concept of Ikigai—my purpose lies at the intersection of what I love, what I’m good at, and what I believe the world truly needs. I’m passionate about sustainable practices and creating designs with natural, earth-centered materials. My style is a blend of earthy, boho elements, grounded in functionality and steeped in a deep respect for nature. I want my clients to feel like their spaces support them in the same way I find grounding in my own practices, like playing piano, cooking new recipes, and immersing myself in nature.

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Working with me is more than a design experience; it’s a journey to create spaces that nurture a connection with nature, encourage sustainable living, and reflect each client's unique lifestyle. Whether it’s a personal residence or a creative consultation, I approach every project as a collaboration—together, we’re crafting environments that inspire, calm, and connect.

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Let’s create something meaningful and lasting.